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Shopify & Marketplace Ecommerce Sales Dashboard — free Excel template

Track sales, conversion rate, and fulfillment cost across Shopify and marketplaces

Sales · dashboard · CC0 public domain · Built by Sheetly AI

Preview of the Shopify & Marketplace Ecommerce Sales Dashboard — free Excel template template

About this template

This sales dashboard brings together indicators like "Total Gross Sales", "Overall Conversion Rate" and "Avg Fulfillment Cost per Order" in a single view. Edit the entries in the Data tab and the dashboard numbers update instantly — no need to build the spreadsheet from scratch.

Use this template to consolidate Shopify and marketplace order data, monitor revenue, and analyze conversion and fulfillment efficiency. Enter each order as a row, including channel, traffic source, and detailed costs. Review the KPI tiles and bar comparisons to understand performance by channel and optimize pricing, marketing, and fulfillment strategies. Update the data regularly to keep your dashboard insights current and actionable.

Released under the CC0 license (public domain): download, edit and use it freely — including commercially — with no attribution required.

Use cases

Visualize indicators like "Total Gross Sales" and "Overall Conversion Rate"
Make faster decisions based on "Avg Fulfillment Cost per Order"
Compare your sales without building the spreadsheet from scratch
Edit the entries in the Data tab and watch the dashboard recalculate automatically

Key features

Total Gross Sales
Overall Conversion Rate
Avg Fulfillment Cost per Order
Visual dashboard with 3 automatic indicators
Editable formulas in the Data tab
In-cell mini charts (sparklines)

What's inside the file

3 tabs: Dashboard, Data, Instructions
41 working formulas — including SUM, AVERAGE, COUNTA. They recalculate as you edit, so the sheet stays yours after download.
Sized for real data: up to 37 rows × 18 columns already laid out and formatted.
Built-in chart that updates with your numbers.

Everything is a normal .xlsx: it opens in Excel, Google Sheets, LibreOffice and Numbers, with no add-ons, no macros and no locked cells.

Download the .xlsx free

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