Are the Sheetly AI templates free?

Yes. Templates are built by Sheetly AI. With a free verified account you can download one template per month; Pro subscribers get unlimited downloads. Viewing online is always free.

Do the templates include formulas?

Yes. Every template is a real .xlsx file with its own formulas, tabs and formatting, compatible with Excel (2016 or later), LibreOffice Calc and Google Sheets.

Can I ask for a custom spreadsheet?

Yes. Describe what you need and Sheetly AI builds a custom spreadsheet from scratch, beyond the ready-made templates in the library.

Local Business Traffic & Call Lead KPI Dashboard

Q: Can I use this template commercially?

Yes. This template is released under the CC0 license (public domain): you can download, edit and use it freely — including in commercial projects — with no attribution required.

Track Google Business Profile visits, organic traffic, and call leads in one place. Free .xlsx with formulas.

Marketing · dashboard · CC0 · Public domain · Built by Sheetly AI

Preview of the Local Business Traffic & Call Lead KPI Dashboard template

About this template

This marketing dashboard brings together indicators like "Monthly Google Business Profile Views", "Monthly Organic Website Sessions" and "Monthly Call Leads" in a single view. Edit the entries in the Data tab and the dashboard numbers update instantly — no need to build the spreadsheet from scratch.

This template helps local businesses track Google Business Profile views, organic website traffic, and call leads by day or week. Enter your performance data for each period and monitor key KPIs such as total profile views, organic sessions, call leads, and conversion rates. Use the KPIs and comparison bars to quickly spot trends in visibility and lead generation over time. Review and update the dashboard regularly to guide marketing decisions and improve local search performance.

Released under the CC0 license (public domain): you can download, edit and use it freely — including in commercial projects — with no attribution required.

Use cases

Visualize indicators like "Monthly Google Business Profile Views" and "Monthly Organic Website Sessions"
Make faster decisions based on "Monthly Call Leads"
Compare your marketing without building the spreadsheet from scratch
Edit the entries in the Data tab and watch the dashboard recalculate automatically

Key features

Monthly Google Business Profile Views
Monthly Organic Website Sessions
Monthly Call Leads
Visual dashboard with 3 automatic indicators
Editable formulas in the Data tab
In-cell mini charts (sparklines)

What's inside the file

3 tabs: Dashboard, Data, Instructions
41 working formulas — including SUM, AVERAGE, COUNTA. They recalculate as you edit, so the sheet stays yours after download.
Sized for real data: up to 37 rows × 9 columns already laid out and formatted.
Built-in chart that updates with your numbers.

Everything is a normal .xlsx: it opens in Excel, Google Sheets, LibreOffice and Numbers, with no add-ons, no macros and no locked cells.

Download the .xlsx free

Related free templates

Influencer Campaign ROI Dashboard — free Excel template — Track reach, engagement, UGC volume, and acquisition costs by influencer. Free .xlsx with formulas. Tracks Total Campaign Spend, Total Content Reach.
Local SEO & Google Business Performance Dashboard — Track calls, directions, website clicks, and reviews from Google Business. Free .xlsx with formulas.
Content Marketing Performance KPI Dashboard — Track traffic, engagement, and conversions across your content assets. Free .xlsx with formulas. Tracks Total Sessions (Last 90 Days), Average Engagement.
Local Business Social Media Content & KPI Calendar — Excel spreadsheet template to download — Plan posts and track reach, engagement, and leads for local marketing
Small Business Marketing Funnel Performance Dashboard — Excel spreadsheet template to download — Track lead source ROAS, CAC payback, and funnel efficiency in one view
Content Marketing Performance Dashboard & ROI Tracker — Excel spreadsheet template to download — Track content performance, channel KPIs, and ROI across your marketing mix

Browse every free Excel template built by Sheetly AI.